GAM Entertainment · 22 October 2026 · GAM HQ, Vietnam

Q4 2026 Kickoff

Q3, beyond the scoreboard

On 22 October 2026 the whole GAM family met at GAM HQ to look back on the third quarter and get ready for the last one of the year. This is what we shared.

Not the season we wanted.

Our League of Legends season ended earlier than we wanted. We hold ourselves to a higher standard, and we're already rebuilding for 2027.

But when we stepped back from the scoreboard, Q3 looked very different.

TK NguyenVisionary CEO, GAM Entertainment

From the kickoff · 22 October 2026, GAM HQ

What Q3 gave our fans

Bronze
for Vietnam at the Asian Games
GAM's Kiaya, Taki and Head Coach Naul helped Team Vietnam win League of Legends bronze in Aichi-Nagoya.
30
superfans flown to Paris
We took 30 of the #GAMFAM to the Esports World Cup, where GAM was Vietnam's only Club Partner.
50.6M
views of our EWC campaign
Our first Esports World Cup campaign, told in 692 pieces of content.
26.3M
views of GAM Changers
Our podcast kept growing. Episode 20 with Levi alone reached 1.99M.
7
cities in 6 countries
Paris, Taipei, Busan, Shanghai, Tokyo, Aichi-Nagoya, and home in Ho Chi Minh City.
VCT
a home team for Vietnam
A partner seat in VCT Pacific from 2027: VALORANT becomes our third game.

The #GAMFAM in Q3

A video challenge picked 30 Super Fans. We flew them to Paris for the whole week: daily matches, the city, and a meet-up with the players. At home, the #GAMFAM filled our watch parties.

30 Super Fans in Paris
In the arena with TK
The send-off at GAM HQ
Watch party, Ciné Saigon

Q3 on the road

7 cities · 6 countries · 1 quarter

July
Paris
League of Legends at the Esports World Cup, as Vietnam's only Club Partner, after the #GAMFAM sent us off from GAM HQ on 11 July.
▶ YouTube
30 August
Taipei
LCP 2026 Finals weekend, with a meet-and-greet at the GAM booth, together with Vietjet.
▶ YouTube
13–21 September
Busan
We went with Kiaya for Team Vietnam's showmatch against Team Korea, before the Asian Games.
▶ YouTube
15 September
Shanghai
TK at MOONTON's headquarters for Mobile Legends: Bang Bang's 10th anniversary.
20–25 September
Tokyo
Logicool G PLAY Tokyo 2026 with Logitech's Asia-Pacific team, for the PRO series launch.
September – October
Aichi-Nagoya
Team Vietnam's League of Legends bronze at the Asian Games, alongside Riot Games.

TK Nguyen with Độ Mixi and Levi at MLBB's 10th anniversary in Ho Chi Minh City

TK Nguyen on stage handing out GAM jerseys to a crowd with raised hands at MLBB's 10th anniversary

October · into Q4

Home: Ho Chi Minh City

On 9 October we celebrated MLBB's 10th anniversary at home with Độ Mixi and Levi, and handed out GAM jerseys on stage. On 22 October the whole team met at GAM HQ for this kickoff.

Photos from the 22 October kickoff ↓

GAM Super Fans at the Eiffel Tower, EWC 2026

EWC 2026 · Paris

50.6 million views. The only Vietnamese club.

Our first Esports World Cup campaign as a Club Partner, in Paris, under the name Open Innovation. “Rise As One” was our rally cry.

pieces of content: 692
national press articles: 25
engagements: 993K+
in the Club Partner Program: #19/40

Q3, team by team

Q3 · Esports

Asian Games bronze
A VCT 2027 seat
Two games at EWC

540KHome with an Asian Games bronzeYouTube →

Q3 · Media

26.3M podcast views
19.4M on Lazada livestreams
337M views, all time

1.99MGAM Changers EP20 with LeviYouTube →

Q3 · Commercial

136% of the revenue target
Our first EWC campaign
4+ brand activations

Q3 · People

One way of working
Clear owners
One place to track it

Q3 awards and promotions

The people behind the numbers.

The Shotcaller
In esports, the shotcaller calls the plays for the whole team.
Khoa
- Project manager for EWC 2026, our biggest account of the year.
- Kept Esports, the EWC team and Media moving as one.
- Got 30 superfans to Paris and home again.
“One big account, three teams, 30 superfans in Paris. Every call made.”
The Tank
The tank takes the damage so everyone else can play.
Pha “Fakie”
- Filmed the content behind our EWC campaign.
- Flew to Paris twice and kept rolling.
- Took on more than anyone asked, and delivered.
“Paris twice, every shoot, every late night. He took the hits so the team could shine.”
The Hard Carry
The hard carry takes the whole team on their back.
Dat
- Edited nonstop through EWC.
- Kept GAM Changers shipping.
- Delivered the MLBB series on top.
“EWC, GAM Changers, MLBB. Overtime was the meta.”

Promotions · Level up

Lâm
Social Media Leader · GAM Esports
From 1 Nov 2026
Leads social media for GAM Esports.
Việt
Producer Leader
From 1 Nov 2026
From freelance GAM Changers producer to in-house: owns what GAM makes, from idea and moodboard to storyboard and shot list, and grows GAM Changers into its own IP.

Want to be on this page next quarter? We're always looking for players and people who raise the standard.

See careers at GAM

Q4 2026

Earned in Q3. Built in Q4. Played in 2027.

Q4 is not a victory lap. It is the quarter we get ready: a VALORANT team to build, a League of Legends team to rebuild, an AOV final to win, and a home for all of it.

Five company goals, done by 31 December

1
VCT Pacific
Signed, launched and ready for our first match.
2
GAM Hub
Phase 1 committed and built: a home for our teams, creators and fans.
3
Active Media
Our own media agency, built in-house.
4
One way of working
Every team's work running on Lark.
5
GAM in China
Live in China.

Q4 goal 1 · VCT Pacific 2027

GAM VALORANT: Vietnam's team in VCT Pacific

Pacific, where GAM plays. Tap for all four regions.

Four regions, eight partner teams each. In Pacific: Paper Rex, T1, Gen.G, FULL SENSE, ZETA DIVISION, RRQ, Crazy Raccoon (new) and GAM (new, Vietnam's home team). Kickoff has 12 teams per region, the eight partners plus four from the Open Qualifiers, and Vietnam gets its own Open Qualifier: a new path for local players.

Riot · valorantesports.comIntroducing the VCT 2027 partner teamsRead →

Our road in Pacific

14 January 2027, Bangkok: our first match

Bangkok
Kickoff
14 Jan – 7 Feb
Seoul
Masters
20 Feb – 3 Mar
Manila
Cup
29 Apr – 23 May
Valencia
Masters
5 Jun – 20 Jun
Tokyo
Cup
5 Aug – 29 Aug
Austin
Champions
16 Sep – 10 Oct

The top three at Kickoff go on to Masters Seoul. After Kickoff every place is earned: partner teams are not guaranteed a spot in the Cups.

Source: Riot, VCT 2027 calendar (22 Oct 2026).

The VCT Champions 2026 arena in Shanghai

What a partner seat means

Every match is earned.

What the seat brings

A two-year partner seat, 2027 and 2028
A place at Kickoff
An in-game Team Capsule

What it asks of us

Results at every event
World-class operations
A growing fanbase
One standard across VALORANT, League of Legends and AOV

What it means for Vietnam

Vietnam's home team
A Vietnam Open Qualifier for local players
A new audience for every GAM team, creator and partner

VCT Champions 2026 in Shanghai drew 1.49M peak viewers for the final. That is the stage.

Q4, team by team

Q4 · Esports

3 teamsVALORANT, League of Legends and AOV, one standard

Q4 · Media

100Morganic views this quarter

Q4 · Commercial

100%of the Q4 revenue target

Q4 · People

100%of teams working in Lark

Who we are

Our mission

Unite. Inspire. Level up.

We unite and inspire the next generation to level up through esports entertainment.

Unite: We bring players, fans, creators and partners together.
Inspire: What we do on stage and on screen makes people believe.
Level up: We get better every day, and we help others do the same.

The Grand Palais in Paris at the Esports World Cup 2026, where GAM was the only Vietnamese club.

Our vision

Southeast Asia's next rising billion, led by Vietnam

To become the defining movement of Southeast Asia's next rising billion, led by Vietnam, that takes them to the world stage.

2027Vietnam's #1 most-watched movement
2029Breaking through across Southeast Asia
2035The movement Southeast Asia's next rising billion call their own, and the world cannot ignore

2026

Reset.
We went back to basics.
Refocus.
Four priorities (Championships, Content, Commercial and Community) and one North Star: views.
Rebuild.
A new way of working: weekly goals and scorecards, clear owners, and the whole company on one platform.

2027

Level up. Raise your standard.

2027 is the year GAM takes off: a VCT Pacific seat, the GAM Hub, GAM in China and a bigger audience. Raising our own standard is how we get there.

The GAM standard · 4ExP

EnergyExecutionEducationEdgePassion

4ExP. Passion is the multiplier. Which one will you raise first?

It's GAM time!

Follow GAM VALORANT

The roster, the road to Bangkok and every match from January. Follow along from day one.

Share this page

2026, we rebuilt. 2027, we level up.

RISE AS ONE